Accounting Company Website Design shaped around what owners actually need to decide: services explained in plain English, fees made predictable, and booking a consultation never more than one click away.
This Accounting Company Website Design improves lead quality and reduces admin. Service pages clarify payroll, VAT, tax returns and monthly accounts; suburb signals support local search; GA4 tracking shows which pages generate real consultations. Related help includes Web Design & Development, Search Engine Optimisation, Website Maintenance and similar results in Case Studies.
A focused rebuild to increase consultations, reduce back-and-forth and strengthen local visibility for a South African accounting practice.
We aligned pages to buying intent: monthly accounting, payroll services, VAT registration and returns, company secretarial, tax planning. Each page uses benefit-led copy, short FAQs and a visible Book a consultation button. Pricing bands and inclusions set expectations earlier, so enquiries arrive qualified and ready to proceed. Internal links guide readers from questions to action, reducing dead ends.
Contact friction dropped: a sticky bar keeps Call, WhatsApp and Book in view; the booking form asks the right qualifiers—company type, turnover band, deadlines, and SARS/CIPC needs—so first replies are meaningful, not administrative ping-pong. Ongoing reporting focuses improvement on the pages that actually produce consultations.
Prioritise the paths that decision-makers use: learn the service, check the fee range, confirm compliance, book a slot. Make evidence easy—testimonials, ratings and recent wins—without drowning visitors in jargon.
Titles target intent phrases—payroll services, VAT returns, monthly accounting, company secretarial. Suburb pages support proximity; a sharpened Google Business Profile and FAQ schema help the practice appear for “near me” searches.
Readable layouts, scannable service cards and a simple consultation flow. On mobile, tap targets favour calling, WhatsApp and mapping; forms autosave progress and confirm next steps clearly by email.
Optimised images and deferred scripts improved Largest Contentful Paint; caching trimmed wait times on mobile data. Fewer exits from service pages mean more visitors reach booking.
Ready to turn ideas into a fast, search-friendly WordPress site? I’ll map a simple plan with clear milestones and a launch date—then handle design, build, and performance tuning.
Explore the journey that made fees clearer, services easier to compare and booking effortless—then plan similar gains for your practice.
